ALLU held a meeting of its global dealer network during the second week of February, with close to 100 representatives from ALLU dealerships coming to Finland for the occasion.
The company has placed a great deal of emphasis over the last few years in growing its professional dealer and distributor network. Throughout Europe, Latin America, Africa, the US and increasingly SE Asia, the network has continued to grow, enabling customers throughout the world to benefit from the unique attributes of the ALLU Transformer and Processor ranges.
In order to provide customers with the very latest developments in ALLU’s increasing solutions portfolio, close to 100 ALLU distributors came to Finland from 13-16 February. During the meeting, the dealers enjoyed a series of events aimed at providing them with the latest developments and application thinking concerning the ALLU product lines.
In addition to seminars, workshops and a highly informative walk-through of the production process, ALLU product and service experts were also on-hand to provide advice in order to help the dealers assist their customers maximise their investments.
“The dealer conference and meeting was the perfect occasion for me to meet the ALLU people in the field,” said ALLU vice president of sales Jeroen Hinnen. “I thought it was an excellent occasion, enabling us at ALLU to not only help our partners, but also to listen to what they and their customers want from ALLU.”
At a gala dinner held on the last night of the meeting, an awards ceremony was held to recognise the performance of ALLU’s dealers. Tianjin Deal Electronic and Mechanical Equipment Trading Company Ltd from China was presented with ‘dealer of the year’, with R D Williams from Australia being awarded the ‘ALLU award for excellence’. Finally, newly appointed dealer, Murray Plant from the UK, was given the ‘best performing new dealer’ award.
“Our dealers are vital link between us and the customers. And the dealer’s performance has been outstanding in 2018,” said ALLU president Ola Ulmala. “The ALLU awards recognise how well our dealers are performing, providing customers with outstanding solutions wherever they are in the world.”
The dealer meeting is one of a series of events ALLU intends to hold throughout 2019 aimed at helping its dealers help their customers. Service workshops are scheduled throughout the world, as are application seminars.